Sustainable Fashion Accelerator

This university group project focused on developing strategies to promote sustainability within the luxury fashion industry. Through extensive systems mapping, research, and analysis, we identified a high-impact area for intervention. Our approach centered on creating a brand/manufacturer-oriented solution rather than a customer-centric one, addressing root causes rather than offering 'band-aid' fixes. Our proposal featured a series of workshops designed for two brands to collaborate on developing a sustainable fashion line. These workshops aimed to impart best practices in both sustainable production and branding to the participating brands.

Tools
Adobe Suite (Lightroom, Indesign, Illustrator, Photoshop), Collaboration Software

Project Type
Group Project

Project Focus
Marketing Strategy, Systems Thinking, Branding

Mockup promotional material and look book